Lush green botanical leaves in the background

The Secret to Natural Skin Brightening:
Organic & Clean Beauty

Unlock your true radiance with 99byInna. Purely botanical, never harsh.

Shop The Ubtan Glow

Why 99byInna?

Cruelty-Free & Clean Beauty You Can Trust

Cruelty-Free

We never test on animals. Ever.

Organic Ingredients

Sourced from nature for pure, potent formulas.

No Harsh Chemicals

Free from parabens, sulfates, and synthetic fragrances.

Made in Pakistan

Proudly crafted locally with love.

Real Results, Real Confidence

What our customers are saying

A

"The Ubtan Soap has completely transformed my skin! I've never felt so confident without makeup. It gives me such a natural glow."

Ayesha K., Lahore
F

"I was skeptical about "natural" brightening products, but the Hyaluronic Acid serum is magic. My skin feels so hydrated and plump!"

Fatima S., Karachi
Z

"Finally, products that are gentle yet effective. My sensitive skin loves the entire range. Cruelty-free is a huge plus for me!"

Zainab A., Islamabad